• dave@cac.co.za
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In a world that has focused on material and technological improvements, we find it has sacrificed, to the greater loss of us all, what really counts, namely: VALUES.

The world we find ourselves in today appears to be hell-bent on self-destruction, yet it need not be that way.

Values, or common intrinsic morality, is what most of us are born with, but we are engineered away from our natural moral compass by scripts written for us by others.

Who are these "others"?

The media, in all its forms, inundate our minds with scripts almost from our birth and once it has taken hold of our loyalty to its "truth" it becomes almost impossible to see things differently.

The Cool Values Moral Enrichment Programme is designed to reverse this unhealthy trend of scripts and instill a new moral compass. Learn more about this programme here..."Programme"

Get involved.

Should you wish to get an overview of the purpose of this site, please choose "Synopsis" from the menu above.

We highly recommend the reading of "Why Learn Values" page before proceeding.